The online version of your business, built to match the level of your work.
Strategic web design for craft-focused trades, diagnosed before designed.
Start with an AuditReady for a build? See The Foundation →
THE COMMON PATTERNS
Site underperforming
The website is there but it doesn't represent the work.
Wrong enquiries
Plenty of enquiries. Not the right kind of jobs
Platform-dependent
Everything lives on social sites and listings you don't control.
Feast and famine
The pipeline dries up between projects and nothing online is bringing in the next ones.
THE FIX
MOST COMMON STARTING POINT · $797 founding · $897 full
The Foundation
The online version of the business, built to match the standard of the work.
You've built something worth seeing. But online, none of it shows up. The Foundation is one clean, professional homepage where the quality of the business shows up the way it shows up in the work.
Includes a strategy call, a custom single-page build written in your voice, photography direction, local SEO and Google Business Page setup, and launch support, so everything is working from day one.
Craft-focused trades and small service businesses who know a proper online presence matters and want the considered version, not the cheapest or fastest one.
Start with The FoundationENTRY POINT
Gap Audit
Not sure where you stand? A paid diagnostic that shows exactly where the online presence is leaking jobs, and what to fix first
$190 · Book the Audit →
FULL BUILD
The Authority
You've outgrown the cheap-job phase. A full multi-page site that matches the work you actually want to be doing
from
$1,497 · Talk to me →ONGOING
Visibility Retainer
Someone keeps the website alive while you stay on the tools. Photos, GBP, reviews, seasonal content.
from $125/mo · Find out more →
HOW IT WORKS
Web design for trades, done differently
01
Most trades businesses don't need more ideas. They need someone to spot what's costing them trust, visibility, and better enquiries.
02
No lengthy brief documents, no mood board back-and-forth, no waiting three months to see something. You tell me about the work, the clients you want, and where the online presence is falling short. I take it from there.
03
Every build starts with a diagnosis. I look at your current online presence, your top local competitors, and the gap between the two. The site I build comes from that, not from a template I liked the look of.
04
You own everything outright from day one. No subscriptions, no lock-ins, no renting your own reputation back from a platform.
THE WORK
"I'd spent twelve years delivering complex projects and had nothing online to back it up. Solana built me a permanent home that verifies my background, my credentials, and the calibre of my work."
Fraser Ambrose · Founder, FA Engineering · Melbourne
If you know the jobs are there but the online side isn’t keeping up, we can sort that.
Book a discovery call